We are BIC

Our passion for bringing Simplicity and Joy to people's lives is what drives our successes today, and inspires our innovations of tomorrow. With the insight of our Executive Team and unmatched industry expertise, we continue to find meaningful ways to grow our global portfolio of Brands.

From resilience
to transformation

The essential products we create and the love that our consumers have for them is what has kept the BIC® brand resilient during times of major economic or market turmoil for more than 75 years.
Launched in 2019, our Invent the Future transformation Plan has strengthened our core capabilities, and given us a solid foundation on which to grow.

From transformation
to action

Our Horizon Strategic Plan shines a spotlight on our consumers more than ever before.
Grounded on Sustainable Innovation, this new consumer-centric approach will help us respond faster and better to evolving consumer demands while keeping our Brand relevant and purposeful for decades to come.

From action
to performance

Our Strategy is proving successful, resulting in robust Financial Performance and solid Value Creation for all Stakeholders. With our new consumer-centric business model, we are in the best position possible to meet the needs of changing consumer behavior with products that will continue to surprise and delight.

Performance

ROBUST FINANCIAL
AND EXTRA-FINANCIAL

PERFORMANCE

KPIs: KPIs
2019: 2019
2020: 2020
2021: 2021
OBJECTIVES: OBJECTIVES
UN SDGs(1): UN SDGs(1)
KPIs: FINANCIAL PERFORMANCE
2019:
2020:
2021:
OBJECTIVES:
UN SDGs(1):
KPIs: Net Sales (in million euros)
2019: 1,949.4
2020: 1,627.9
2021: 1,831.9
OBJECTIVES:
UN SDGs(1):
KPIs: Adjusted EBIT (in million euros)
2019: 331.8
2020: 229.1
2021: 279.8
OBJECTIVES:
UN SDGs(1):
KPIs: Adjusted EBIT margin (in %)
2019: 17.0%
2020: 14.1%
2021: 15.3%
OBJECTIVES:
UN SDGs(1):
KPIs: Net Income Group Share (in million euros)
2019: 176.1
2020: 93.7
2021: 314.2
OBJECTIVES:
UN SDGs(1):
KPIs: Free Cash Flow before acquisitions and disposals
2019: 204.6
2020: 274.5
2021: 205.7
OBJECTIVES:
UN SDGs(1):
KPIs: Net Cash position (in million euros)
2019: 146.9
2020: 183.9
2021: 400.1
OBJECTIVES:
UN SDGs(1):
KPIs: Earnings per share – Group Share (in euros)
2019: 3.91
2020: 2.08
2021: 7.02
OBJECTIVES:
UN SDGs(1):
KPIs: Adjusted earnings per share – Group Share (in euros)
2019: 5.47
2020: 3.54
2021: 4.29
OBJECTIVES:
UN SDGs(1):
KPIs:
2019:
2020:
2021:
OBJECTIVES:
UN SDGs(1):
KPIs: NON-FINANCIAL PERFORMANCE
2019:
2020:
2021:
OBJECTIVES:
UN SDGs(1):
KPIs: Energy consumption (gigajoules/tons)
2019: 12.59
2020: 12.96
2021: 11.96
OBJECTIVES:
UN SDGs(1):
KPIs: % of renewable electricity used (WTFT(2))
2019: 76%
2020: 80%
2021: 79%
OBJECTIVES: 100% by 2025
UN SDGs(1): 7, 8, 9, 12 and 13
KPIs: Water consumption (m3/tons)
2019: 4.87
2020: 5.22
2021: 4.62
OBJECTIVES:
UN SDGs(1):
KPIs: Greenhouse gas emissions normalized to production (tCO2/tons – Scopes 1 & 2)
2019: 1.07
2020: 1.03
2021: 0.91
OBJECTIVES:
UN SDGs(1):
KPIs: Number of training days
2019: 16,629
2020: 24,202
2021: 12,085
OBJECTIVES:
UN SDGs(1):
KPIs: % of reusable recyclable or compostable packaging
2019: NA(3)
2020: 42.5%(4)
2021: 59.6%
OBJECTIVES: 100% by 2025
UN SDGs(1):
KPIs: Use of non-virgin petroleum plastic in BIC’s products
2019: 3%
2020: 4.3%
2021: 4.0%
OBJECTIVES: 20% by 2025 & 50% by 2030
UN SDGs(1):
KPIs: Number of products with improved environmental or societal footprint (WTFT(2))
2019: NA
2020: 9
2021: 12
OBJECTIVES:
UN SDGs(1): 3, 6, 8 and 12
KPIs: Number of accidents across all operations (WTFT(2))
2019: 74
2020: 50
2021: 58
OBJECTIVES: 0 by 2025
UN SDGs(1): 3 and 8
KPIs: Number of children whose learning conditions were improved (cumulative) (WTFT(2))
2019: 61
2020: 118
2021: 158
OBJECTIVES: 250M by 2025
UN SDGs(1): 1, 4, 5, 6, 8 and 13

(1) United Nations Sustainable Development Goals.
(2) Writing the Future, Together.
(3) KPIs measured for the first time in 2020 to monitor the engagement taken by BIC.
(4) The 2020 figure (49.3%) was revised following a test audit in 2021. BIC decided to publish the revised figure.

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engaging with Stakeholders

SHARING VALUE
AMONG ALL
STAKEHOLDERS

WHO ARE BIC’S
STAKEHOLDERS?

EMPLOYEES

BIC’s team members are at the heart of the company’s value creation, allowing the Group to achieve its objectives

What do they provide us?

  • Time
  • Resources
  • Skills and knowledge

What does Bic provide them?

  • Fair salaries and benefits
  • Training, development and career opportunities
  • Open and collaborative working environment
  • Health and well-being

How does Bic engage?

  • Engagement and Adherence to Values Survey
  • Training sessions
  • Regular performance reviews
  • Relationships with Trade Union representatives
  • Protection against the risks presented by the Covid-19 health situation

WHAT DO THEY
PROVIDE US?

What do they provide us?

  • Time
  • Resources
  • Skills and knowledge

WHAT DOES BIC
PROVIDE THEM?

What does Bic provide them?

  • Fair salaries and benefits
  • Training, development and career opportunities
  • Open and collaborative working environment
  • Health and well-being

HOW DOES
BIC ENGAGE?

How does Bic engage?

  • Engagement and Adherence to Values Survey
  • Training sessions
  • Regular performance reviews
  • Relationships with Trade Union representatives
  • Protection against the risks presented by the Covid-19 health situation

WHO ARE BIC’S
STAKEHOLDERS?

CONSUMERS

BIC’s consumers are those who buy and use the products

What do they provide us?

  • Revenues from their purchases and recommendations on BIC® products
  • The feedback that drives BIC to continuously improve its products

What does Bic provide them?

  • High-quality, inventive, reliable and sustainable products
  • An ambitious innovation policy to meet their emerging needs

How does Bic engage?

  • Multiple channels including BIC’s corporate and Direct to Consumer websites, as well as social media
  • Regular surveys

WHAT DO THEY
PROVIDE US?

What do they provide us?

  • Revenues from their purchases and recommendations on BIC® products
  • The feedback that drives BIC to continuously improve its products

WHAT DOES BIC
PROVIDE THEM?

What does Bic provide them?

  • High-quality, inventive, reliable and sustainable products
  • An ambitious innovation policy to meet their emerging needs

HOW DOES
BIC ENGAGE?

How does Bic engage?

  • Multiple channels including BIC’s corporate and Direct to Consumer websites, as well as social media
  • Regular surveys

WHO ARE BIC’S
STAKEHOLDERS?

CUSTOMERS

BIC’s customers are companies, public administrations and office supply distributors, as well as major mass-market retailers

What do they provide us?

  • Access to BIC’s consumers
  • Promotion and enhancement of BIC’s products

What does Bic provide them?

  • High-quality, inventive, reliable and sustainable products
  • Reliable and efficient supply chain

How does Bic engage?

  • Regular interaction

WHAT DO THEY
PROVIDE US?

What do they provide us?

  • Access to BIC’s consumers
  • Promotion and enhancement of BIC’s products

WHAT DOES BIC
PROVIDE THEM?

What does Bic provide them?

  • High-quality, inventive, reliable and sustainable products
  • Reliable and efficient supply chain

HOW DOES
BIC ENGAGE?

How does Bic engage?

  • Regular interaction

WHO ARE BIC’S
STAKEHOLDERS?

PUBLIC
AUTHORITIES

Public Authorities establish the rules for the functioning of the markets in all the countries in which BIC operates

What do they provide us?

  • Public services
  • Infrastructure
  • Access to labor and markets
  • License to operate

What does Bic provide them?

  • Payment of taxes
  • Contribution to public debates and reflections on subjects related to the Group’s Economic Model

How does Bic engage?

  • Regular meetings with local, national and international representatives

WHAT DO THEY
PROVIDE US?

What do they provide us?

  • Public services
  • Infrastructure
  • Access to labor and markets
  • License to operate

WHAT DOES BIC
PROVIDE THEM?

What does Bic provide them?

  • Payment of taxes
  • Contribution to public debates and reflections on subjects related to the Group’s Economic Model

HOW DOES
BIC ENGAGE?

How does Bic engage?

  • Regular meetings with local, national and international representatives

WHO ARE BIC’S
STAKEHOLDERS?

COMMUNITIES

BIC’s communities are the people who live in areas where it operates, such as local residents, businesses, schools, and charities

What do they provide us?

  • Opportunity to underline the Group’s civic commitment

What does Bic provide them ?

  • Philanthropic programs involving volunteering, product donations, and financial donations
  • Fight against school drop-out rate through BIC Corporate Foundation

How does Bic engage?

  • Public consultations
  • Regular meetings with community representatives

WHAT DO THEY
PROVIDE US?

What do they provide us?

  • Opportunity to underline the Group’s civic commitment

WHAT DOES BIC
PROVIDE THEM?

What does Bic provide them ?

  • Philanthropic programs involving volunteering, product donations, and financial donations
  • Fight against school drop-out rate through BIC Corporate Foundation

HOW DOES
BIC ENGAGE?

How does Bic engage?

  • Public consultations
  • Regular meetings with community representatives

WHO ARE BIC’S
STAKEHOLDERS?

SHAREHOLDERS

Shareholders invest in BIC to receive a return on investment and share the Group’s industrial adventure

What do they provide us?

  • Capital through investments in shares

What does Bic provide them ?

  • A comprehensive, transparent and objective understanding of the business
  • Regular and sustainable return on investment

How does Bic engage?

  • Annual General Meeting
  • Quarterly updates on financial performance
  • Regular one-to-one or collective meetings with top management

WHAT DO THEY
PROVIDE US?

What do they provide us?

  • Capital through investments in shares

WHAT DOES BIC
PROVIDE THEM?

What does Bic provide them ?

  • A comprehensive, transparent and objective understanding of the business
  • Regular and sustainable return on investment

HOW DOES
BIC ENGAGE?

How does Bic engage?

  • Annual General Meeting
  • Quarterly updates on financial performance
  • Regular one-to-one or collective meetings with top management

WHO ARE BIC’S
STAKEHOLDERS?

banks and
the financial
community

Includes all the institutions through which BIC finances its operations

What do they provide us?

  • Financing capabilities

What does Bic provide them ?

  • Interest payments

How does Bic engage?

  • Regular contact with Treasury Department
  • Quarterly updates on Financial Performance

WHAT DO THEY
PROVIDE US?

What do they provide us?

  • Financing capabilities

WHAT DOES BIC
PROVIDE THEM?

What does Bic provide them ?

  • Interest payments

HOW DOES
BIC ENGAGE?

How does Bic engage?

  • Regular contact with Treasury Department
  • Quarterly updates on Financial Performance

WHO ARE BIC’S
STAKEHOLDERS?

suppliers

BIC’s suppliers are commercial partners with whom it has a mutual interest in collaborating to satisfy the customer

What do they provide us?

  • High-quality materials and resources at best possible price
  • Commitment to ethical business practices

What does Bic provide them ?

  • Expertise
  • A reliable, professional relationship
  • Partnership and knowledge sharing
  • Close relationship with BIC’s strategic suppliers as part of its Responsible Procurement 2025 Commitment

How does Bic engage?

  • Regular meetings
  • Supplier responsibility survey

WHAT DO THEY
PROVIDE US?

What do they provide us?

  • High-quality materials and resources at best possible price
  • Commitment to ethical business practices

WHAT DOES BIC
PROVIDE THEM?

What does Bic provide them ?

  • Expertise
  • A reliable, professional relationship
  • Partnership and knowledge sharing
  • Close relationship with BIC’s strategic suppliers as part of its Responsible Procurement 2025 Commitment

HOW DOES
BIC ENGAGE?

How does Bic engage?

  • Regular meetings
  • Supplier responsibility survey
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Engaging with stakeholders

engaging
with stakeholders

Our Horizon strategy has made it more important than ever to maintain a dialogue with all our stakeholders. By engaging with them on a continuous basis, we can better understand and respond to their evolving expectations.

BIC is committed to a dynamic and open dialog inviting stakeholders to challenge the company’s strategy. Together with research centers, NGOs, local associations, local authorities, consumer organizations and suppliers, BIC seeks to build constructive partnerships on an on-going basis. This commitment takes the form of partnerships, education support, mentoring development and contribution to the local economic and social dynamism.

Furthermore, dialogue with shareholders is an essential aspect of BIC’s stakeholder engagement strategy. In 2021, BIC participated in a dozen investor roadshows and conferences to meet with both shareholders and non-shareholders. The Group also implemented new communications tools for its stakeholders to drive an in-depth understanding of its strategy and business, and to complement regulated financial disclosures and results presentations.

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LIGHTERS :
PARTNERING
WITH STAKEHOLDERS

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In line with our Flame for Life strategy, in 2021 the Lighters division took the lead in working with stakeholders on the twin issues of Safety and Sustainability.

01
Safety

Quality and safety have always been top priorities for BIC lighters:
Each BIC Lighter meets or exceeds international safety standards. Indeed, lighters can be potentially dangerous and put consumers at risk when they don’t comply with international safety standards. To promote safety, BIC actively participates in the efforts of global standardization bodies. We also work with consumers and burn victim associations to raise awareness among institutions in Europe and worldwide.
BIC has been collecting data on accidents linked to non compliant lighters and matches for many years.
These insights fuel our fact-based dialogues with stakeholders and are shared with NGOs to help them build more efficient prevention programs and actions plans for stricter EU legislation.

02
Sustainability

The BIC lighter Sustainable Development plan is based on three pillars.

Pillar #1: Improve our products to reduce their impact on the environment.

Pillar #2: Pioneer a circular economy model in partnership with the world-class Canadian university research group CIRAIG to develop efficient mechanisms to incite consumers to return their used lighters. To bring this project to life, after seven years of research and development, BIC has built the world’s first lighter disassembly machine, sorting out all raw materials at a purity of up to 100%.

Pillar #3: Unfortunately, not all BIC Lighters find their way back into an appropriate recycling loop. To better understand the necessary steps to reduce the impact of lighters on the land, rivers, and sea, in 2019, we launched an extensive, five-year scientific research program in close collaboration with well-respected academic laboratories.

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“ Security and Sustainability are one interconnected topic.
In partnership with our stakeholders, we will continue to work to prevent accidents and decrease the environmental impact of our products. ”

François Clément-Grandcourt, General Manager of BIC’s Group Lighters